Atari Collaborates With Cariuma To Create A 50Th Anniversary Sneaker Collection

Atari is celebrating its 50th anniversary with some smoking new kicks. The venerated gaming firm introduced on Thursday that it’s collaborating with sustainable footwear maker, Cariuma. The Catiba Pros retail for $98 and can come in black and white variants while the $89 OCA Lows will include a purple coloration scheme along with the black and white. The collection will characteristic five designs atop two of Cariuma’s hottest sneaker kinds, the Chuck Taylor-esque OCA Low and the Vans-adjoining Catiba Pro. The sneakers are constructed from eco-pleasant supplies including GOTS-certified natural cotton canvas, pure rubber and recycled plastics. Though both prominently characteristic the Atari emblem, the 2 styles will likely be discernible from a distance given the Lows sport the phrases “Game On” opposed to the Pro’s depiction of a pixelated Cariuma emblem. What’s extra, for every pair bought, Atari and Cariuma will plant two bushes within the Amazon rainforest. All merchandise recommended by Engadget are chosen by our editorial team, impartial of our dad or mum company. A few of our stories embody affiliate hyperlinks. This is not the first time that the worlds of fashion and gaming have collided, Playstation has released branded footwear by way of Nike and Adidas has previously paired with Xbox – there was even an Atari speaker hat launched not too way back. If you buy something by one of those hyperlinks, we might earn an affiliate commission.
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